Wicca Academy

Privacy Policy

Last updated October 2026

This Privacy Policy (the “Policy”) describes the collection and use of your information by Wicca Academy, LLC (the “Company”) in connection with your access and use of WiccaAcademy.com (the “Website”). Where used in this Policy, “you,” “your” and similar words mean the visitor to and/or user of the Website.

The Website is operated by the Company and hosted by Cloudflare, Inc. Some features of the Website are provided by service providers that work on the Company’s behalf; they are listed in section 3. This Policy describes only the Company’s policies with respect to your personal and non-personal information.

This Policy does not amend, replace or modify the Terms of Service and Conditions of Use applicable to your use of the Website.

1. Information Collected

The Company collects personal and non-personal information that you provide while interacting with the Website. The personal information that the Company may collect includes your name, mailing address, phone number, email address, account login details, payment information, order history and order details, and your course progress and quiz results. Card and PayPal payments are processed by Stripe, Inc. and PayPal, Inc.; the Company does not receive or store your full card number. The non-personal information that the Company may collect includes your browser type, the URL of previous websites visited by you (or by others using your computer or device), your internet service provider, operating system, and your internet protocol address.

The Company may use analytic and reporting technologies to record non-personal information such as internet domain and host names, internet protocol addresses, browser software, operating system types, click patterns and the dates and times that the Website is accessed by you. The Company may engage a third party to help manage, monitor and optimize the Website and measure the effectiveness of our advertising, communications and users’ interaction with the Website. The Company may use web beacons and cookies (described below) for this purpose.

Your use of the Website and your disclosure of information to the Company constitutes your consent to the Company’s collection of that information and the use of that information as described in this Policy.

2. Use of Information by the Company

The Company uses your personal information primarily for its own internal purposes, such as providing, maintaining, evaluating, and improving the Website and the products and services the Company offers and sells, to collect credit card payments or other fees and to provide customer support.

The Company uses the non-personal information collected to track the use of the Website and to assist the Company in providing, maintaining, evaluating and improving the Website and the products and services the Company offers and sells.

The Company may use your personal information to contact you regarding the Website and the Company’s products and services. The Company may send you emails about the Website store, new products and other updates, but you may opt out of receiving these emails.

3. Disclosure of Information to Third Parties

The Company may disclose your personal information to protect or enforce the Company’s legal rights and policies, to protect or enforce the legal rights of a third party or as the Company reasonably believes is required by law (such as to comply with a subpoena or court order).

The Company may use third parties to provide certain services or features on the Website, and third parties who help the Company provide, maintain and improve the Website and the Company’s products and services. The Company may disclose your personal information to such third parties. These currently include: Cloudflare, Inc. (website hosting, data storage and video streaming); Stripe, Inc. and PayPal, Inc. (payments); Amazon Web Services, Inc. (sending email); Google LLC (the Company’s email); EasyPost and the United States Postal Service (shipping orders); Meta Platforms, Inc. (if you message the Company on Facebook or Instagram); and Anthropic, PBC (artificial intelligence used to write some Website content, such as horoscopes). The Company has no control over how third party vendors collect or use your personal information and these third-party vendors may have terms, conditions and privacy policies that differ from this Policy.

The Company may disclose your personal and non-personal information to its own affiliates, including but not limited to, Bella’s Calling, Inc., Arrowmistic, LLC, and Cultured Quotes, LLC, for marketing, advertising and demographic analysis.

The Company may share your personal information with a third party if it is merged with another business or otherwise undergoes a change of control, another entity acquires the Company or substantially all of its our assets, or in preparation for any of these events. Also, if any bankruptcy or reorganization proceeding is brought by or against the Company, all such information may be considered an asset of the Company and as such, may be sold or transferred to third parties. Any third party to which the Company transfers or sells its assets will have the right to continue to use this information in the manner set out in this Privacy Policy.

The Company may disclose non-personal information, in aggregate form that is not expressly associated with your personal information, to potential strategic partners, advertisers, investors, customers and others. You may not opt-out of the sharing of this information.

4. Cookies, Tokens and Web Beacons

A cookie or token is a small file placed on your computer’s hard drive or in your device’s memory in order to track your use of the Website. Most websites use cookies or tokens. The Company may use cookies and tokens to track your use of the Website, provide you with a more personalized user experience and to facilitate login or access to certain portions of the Website.

A web beacon is an often-transparent graphic image (usually no larger than a pixel) that is placed on a web page or in an e-mail to track the behavior of the user. We may use web beacons to track your use of the Website or track your interaction with emails that we may send you.

You may be able to prevent or limit the use of cookies, tokens or web beacons by modifying your device settings.

5. Protection of Information

The Company follows generally accepted industry standards to protect personal information transmitted through the Website. However, no method of transmission over the internet or method of electronic data storage can be guaranteed to be secure. While the Company strives to use commercially acceptable means to protect your personal information, the Company cannot guarantee absolute security.

The Company is not responsible for the actions or omissions of third parties (including but not limited to third parties who access or attempt to access your personal information without the Company’s consent and authorization). The Company is not liable or responsible for any disclosure of information due to errors in transmission, unauthorized third party access (such as hacking), other acts of third parties, or acts or omissions beyond the Company’s reasonable control.

6. Privacy of Minors

The Website is intended for adults only. The Company will not knowingly collect or use any personal information from children under the age of 18. In addition, the Company will delete any information in the Company’s database that the Company knows originates from a child under the age of 18.

Children under the age of 13 are expressly prohibited from using the Website.

7. Opting Out of Communications

If you do not want to receive promotional, marketing or other communications from the Company or its affiliates, you may opt-out by following the instructions included in each email communication or by emailing us at [email protected].

8. Changes to Policy

This Policy is subject to change at any time. Changes to the Policy will be posted on the Website. The Company will use commercially reasonable efforts to notify you by email of changes to the Policy that are reasonably material. The Company’s failure to notify you of any changes to the Policy will not affect any rights, liabilities or obligations of the Company. You should periodically review the Policy on the Website to determine whether there are changes to the Policy that you deem to be material.

If you have any questions about this Privacy Policy, please feel free to contact us through our website or email us at [email protected]

9. Text Messaging Policy

This Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. Any other mentions in the policy excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties. If you wish to be removed from receiving future communications, you can opt out by texting STOP. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Message and data rates may apply. Message frequency varies.

10. Tarot Readings, Birth Charts and Your Book of Shadows

Tarot readings. When you ask for a tarot reading, the Company saves the question you ask, the cards drawn and the reading to your account so you can come back to your past readings. Your question and cards are sent to the Company’s AI service provider, Anthropic, PBC, which uses them to write your reading. Members of the Company’s team may read the questions and readings, individually or in summary form, to look after the service and to understand which topics members are interested in. If you remove a reading from your account, it is hidden from you, but the Company may keep a copy.

Birth chart and Witch Profile. If you save your birth chart, the Company stores the birth date, birth time (if you give one) and birth place you enter, the chart calculated from them, and your answers to the witch type quiz. The Company may add your Sun, Moon and Rising signs and your witch type to your account record and use them to personalize the content and emails you receive. You can change or remove your birth details at any time on the Birth Chart page.

Book of Shadows. The pages, spell journal entries and photos you add to your Book of Shadows are stored with your account and are private: they are not shown to other members, and the Company’s team does not read them in the normal course of business. The Company sees only summary information, such as how many pages you have written. The Company may access them only where needed to help you when you ask for support, to keep the Website secure, or to comply with the law. You can delete your pages and photos at any time.